The Peaky Blinders Initiation: Family is Everything. Once You're In, Y

There are haircuts… and then there are rites of passage.

Tommy Gun’s has officially aligned with the world of Peaky Blinders, bringing the sharp precision, quiet confidence, and unmistakable edge of Birmingham’s most notorious family into the barbershop. This isn’t about dressing up or playing a part; it’s about stepping into a mindset.

In the Peaky Blinders world, loyalty matters. Presence matters. And once you’re in, you’re in for life.

Welcome to the initiation.

Step One: Earn Your Place

In the Shelby family, respect isn’t given; it’s earned. That starts in the chair. Start earning respect with one of our best services yet.

Introducing The Tommy Shelby Package

A full Shelby-inspired grooming experience built for men who want a clean, powerful look with intention behind every detail.

Includes:

A tailored haircut or foil skin fade, customized to your style
A detailed beard trim, shaped with precision
A hot-lather straight razor shave along the cheeks and neck for a crisp, refined finish

This isn’t a rush job. It’s a tailored experience designed to leave you looking sharp, composed, and unmistakably confident. This is the kind of cut that speaks before you do.

Step Two: Arm Yourself Like a Shelby

Tommy Shelby never left his look to chance. Every detail was deliberate, from his cut to the products he used to keep everything in place.

These are the grooming staples we imagine Tommy himself would’ve sworn by:

American Crew Daily Deep Moisturizing Shampoo & Daily Moisturizing Conditioner for a deep cleanse and moisture to promote a healthy scalp.
Reuzel Clay Matte Pomade for structure that lasts from morning meetings to midnight deals.
The Art of Shaving Shave Cream for a clean, close shave. Packed with nourishing ingredients for a comfortable shave. Pair it with Rockwell Razors 6C Double Edge Razor.

Available in-shop and online, these products are designed to help you maintain that Peaky Blinders look long after you leave the chair.

Step Three: Stay Connected to the Family

The Shelby takeover is always evolving, and those on the inside hear about it first.

By joining our Peaky Blinders list, you’ll receive:

Exclusive updates on upcoming Peaky Blinders launches
Early access to limited-edition products and services
Insider announcements reserved for those in the know

Sign up here to receive Peaky Blinders updates and releases

More Than a Look. It’s a Code.

The Peaky Blinders partnership isn’t about pretending to be someone else; it’s about embracing a standard. Precision. Confidence. Loyalty. Presence.

Whether you’re stepping in for the Tommy Shelby Package, upgrading your grooming routine, or joining the list to stay connected, this is your invitation to be part of something bigger.

Because in this family, once you’re in, you’re in.