Founded in 2001 in the UK, ghd is a celebration of people around the world, where beauty is more important than it has ever been. Beauty ambition is a celebration of the amazing things women can achieve when they look and feel like their most beautiful selves. Those at ghd believe beauty fuels ambition and ambition is beautiful. They champion beauty, in all that they do, with one very clear purpose in mind: to empower all women so they can fulfil their every ambition.